Director User Acquisition

Develop and lead the user acquisition strategy and team across Performance Media, SEO, and Affiliate channels, ensuring alignment with company goals and maximising user growth within CPA and ROI frameworks. Take ownership of the strategic direction, performance, and optimisation of all user acquisition channels, including Paid Media, Organic Search, and Affiliates. Collaborate effectively with Local and Global teams to to set out & implement our overall marketing and strategy. Leverage analytics and data insights to drive growth initiatives, optimise conversion funnels, and measure impact through data-driven decision making. Take ownership, establish and implement robust frameworks and processes for tracking, attribution, and measurement of activities to ensure positive ROI. Who you are Possess 6-10 years of experience in User Acquisition in a multi-language, multi-country environment. Strong expertise in leading and managing teams, performance media, SEO, tracking, bid management, and other third-party tools. Possesses clear domain expertise, having worked with high-budget, multinational accounts. Highly skilled in numerical detail and analytical data-driven decision making, with a great attention to detail and a methodical approach to work. Strong communication and negotiation skills, ability to connect easily with different types of people, stakeholders and partners. What’s in it for you We're proud of our flexible working model that includes 2 days (minimum) working from the local Hub, plus 60 Work From Anywhere days annually Total compensation package including participation in our Bitpanda stock option plan Competitive benefits programs and policies shaped by our flexibility-first philosophy Company-wide and team events — both in-person and virtually! Bitpanda swag to keep you living the brand And, above all, the opportunity to learn and grow as part of Bitpanda’s incredible journey towards being Europe’s future #1 investment platform. Bitpanda is committed to fostering a fair and equal environment based on trust and mutual respect. We believe that a diverse and inclusive workplace is paramount to our success and we are committed to building a team that represents a wide variety of backgrounds, perspectives, and skills.