Marketing Lead

What you will do: Execute marketing strategies that align with Ether.fi’s vision and growth objectives Drive user acquisition, engagement, and retention across ether.fi’s products Utilize campaigns, events, conferences, and content marketing to drive product adoption and revenue growth. Analyze and measure the effectiveness of marketing campaigns using data-driven insights to optimize future strategies. Partner with our customer experience team on marketing strategies that leverages platforms such as blogs, Discord, Twitter and other relevant channels. What we are looking for: Hands on experience in B2C performance marketing roles within DeFi or a transferable environment Proven track record in developing and executing successful marketing campaigns, including user acquisition and product adoption. Experience in cross-functional collaboration and execution. Excellent analytical, strategic, and communication skills with the ability to make data-driven decisions. Passion for web3 technology and a deep understanding of its potential impact on the future of finance and technology. A good eye for design and past design experience would be a plus. Benefits: Competitive salary, performance-based incentives, and token allocation grant Opportunity to work with a Top 4 Ethereum protocol, by TVL Opportunities for professional development and growth within the organization Health, dental, and vision insurance plans Collaborative and inclusive work culture Exposure to cutting-edge technologies in the blockchain and cryptocurrency space Global team with opportunity for travel and working out of our 3 offices around the world 4 weeks work from anywhere Exciting company events and team-building off-sites